How Often Game Studios Release: 65 Sites Checked

Twenty-nine of the 65 game studios in the iGamingHub catalog publish release dates on their own websites, and across those 29 feeds we counted 181 game launches in the 90 days from 1 August to 29 October 2026. Six studios ship at a weekly pace. Most of the rest run on a two- to four-week rhythm. And the industry has a release day: 91 of the 168 launches with an exact date, or 54%, went live on a Thursday.

The other 36 studios can't be dated from their own sites. Fourteen sites couldn't be read at all, eight publish release news without a date on it, ten keep a dated news feed that never mentions a game, two feeds stopped in 2023, and two publish dates only for what's coming next. Nothing here comes from catalog fields, aggregator lobbies or third-party slot databases; every launch in the count is a page on the studio's own domain, and the full list with a URL and quote per row is available as a CSV.

What 65 studio sites actually publish

The split matters before any cadence number does. If a studio is in the first two rows, you can check its rhythm yourself in ten minutes. If it's in the bottom four, the only way to learn how often it ships is to ask, and the answer will be a sales deck rather than a dated record.

The weekly shippers

Six studios run at a weekly pace, and most of them do it on a fixed day. 1spin4win is the clearest case: its games page carries a release date on every card, and the 13 dates between 6 August and 29 October are all Thursdays, with four more Thursdays already dated through 26 November. Kalamba Games posted 11 "out now" launches on 11 Thursdays. Betsoft filed 10 posts in its Game Release category, eight of them on Thursdays, running through its THE series from THE OIL BARONS in August to PHOENIX INFERNO in October. Play'n GO logged 11 New Game Release posts, nine on Thursdays, although its list shows nothing after Redtail Robber Cash Vault Heist on 8 October. Booming Games has run nine straight Thursdays since 27 August, and AvatarUX eight straight Fridays since 28 August; both lists start inside the window, so those are floors, not totals.

Two more studios look at least weekly but can't be measured over 90 days because their news pages are short. BGaming's feed shows October only: eight game launches in 29 days, from Divine Queen: Power of Sun on 1 October to Speed Blackjack Pro on 29 October, plus eight upcoming release dates on its homepage, 2 to 23 November. Amusnet's feed shows two weeks: ten game posts between 14 and 27 October, four of them on a single day. Several are Buy Bonus or Coin Boost versions of existing titles, which is how Amusnet counts a release, so the ten aren't ten new base games.

Two more studios ran weekly stretches rather than a weekly quarter. Caleta Gaming shipped six titles, five of them video bingo, four on Thursdays, with five of the six packed into 22 September to 15 October. Onlyplay shipped six between 1 August and 5 September and its news page shows no post after that date.

Every two weeks, every three, and once a quarter

The next band is the fortnightly studios. PG Soft is the most regular: six launches, five of them on a Monday, spaced 14 days apart except for a four-week gap in late August. Nolimit City released five titles two weeks apart, four of them on a Tuesday, from Outsourced 2 on 18 August to Six Feet Under on 20 October, and already dates its next two: Fire In The Hole 4 for 10 November and Wasted - Community Service for 8 December. Fantasma Games shipped seven, all on Thursdays, and publishes a roadmap with release dates for six more through 8 December, the longest dated runway in the set. Tom Horn Gaming shipped six, three of them in the first half of October. Endorphina's feed shows seven since 13 August, and Swintt's homepage shows four fortnightly Thursday releases since 10 September.

Below that sit the three-weekers. NetEnt released five titles, every one on a Thursday, two to four weeks apart. Turbo Games dated six, nearly all instant games. Thunderkick took four games live, Wazdan launched four, GameArt three, Ezugi two live-dealer titles. BetGames and Aviatrix each announced one new product in the quarter, which fits what they sell: a small number of long-lived games rather than a slot pipeline. High 5 Games keeps a dated news page but its last game post is Green Machine Blitz on 28 July.

Hacksaw Gaming is a category of its own. It doesn't date individual launches, but its monthly round-ups list them: six Hacksaw slots in August and six slots plus its first crash game, Moneyplane, in September. That's 13 titles in 61 days, a weekly pace, and the October round-up wasn't out when we checked.

Thursday is release day

Across the 168 launches with an exact date, 91 fell on a Thursday. Tuesday is a distant second with 26, Monday 17, Friday 16, Wednesday 14, and four launches landed on a weekend. Eleven studios put at least three quarters of their dated launches on a Thursday, including 1spin4win, Kalamba, Booming, Fantasma, NetEnt, Betsoft and Play'n GO. The studios that avoid Thursday tend to own another day instead: Nolimit City, Popiplay and GameArt ship on Tuesdays, PG Soft on Mondays, AvatarUX and Thunderkick on Fridays.

For an operator this is a crowding problem. A lobby's "new games" shelf refreshes once a week for most of the market, on the same day, so a Thursday launch from a mid-tier studio competes with a dozen others for the same slots. A Monday or Tuesday release has the shelf more to itself, which may be exactly why PG Soft and Nolimit City picked those days.

What this means for operators and aggregators

Cadence is a supply number, not a marketing claim. A studio shipping every Thursday adds about 13 titles a quarter to your lobby; a fortnightly studio adds six or seven; a three-weekly one four or five. Across the 27 studios we could date, that's the difference between integrating a studio for its catalog and integrating it for its pipeline. The aggregator distribution brief shows which doors each studio already keeps open; this one shows how often something new comes through them.

A dated feed is itself a signal. The 19 studios with complete dated records also tend to be the ones with public roadmaps, release-date fields on game pages and consistent naming. The 14 unreadable sites include some well-known names, and a site that blocks or hides its own release history is a site you'll be chasing for assets, certificates and launch notes later. If a studio you're evaluating is in the bottom half of the table, ask for the last two quarters' launch dates in writing before you sign.

Regulated markets lag the .com date. None of the dates above tell you when a title clears a specific jurisdiction. Under the UK Gambling Commission's Remote gambling and software technical standards and Ontario's Registrar's Standards for Internet Gaming, a game needs independent testing before it can go live, and the studio's own date is the earliest market, not every market. The licence coverage brief covers which studios document which certifications; combine the two before promising a launch calendar to a regulated brand.

Pick your launch day on purpose. If you run promotions around new releases, a Thursday calendar puts you in step with half the market and in competition with it. A studio that ships on Monday or Tuesday gives your Thursday shelf something nobody else has yet.

Methodology and sources

We read the websites of all 65 game studios listed in the iGamingHub catalog on 31 October 2026 through a text reader: the homepage, then the games, releases, roadmap and news pages where they existed, and the second page of news where the first page stopped inside the window. A launch counts when the studio's own page gives a date and a title for it, whether as a release date on a games page, a dated "out now" or "launches" post, a roadmap entry or a monthly round-up. Partnership news, promotions, awards and events were excluded. Feature versions sold as separate titles, such as Buy Bonus editions, count the way the studio counts them.

The 90-day window runs from 1 August to 29 October 2026. For the nine studios whose news lists begin inside the window, the count is a floor and is labelled that way in the data. Hacksaw Gaming's 13 titles come from its August and September round-ups and carry a month rather than a day, so they're excluded from the weekday count of 168. Fourteen sites couldn't be read: eight didn't answer at all, two returned a bot challenge, three render only with JavaScript and one domain is parked for sale. "No dates" means no dates on the pages we read, not that the studio didn't release anything.

The full dataset, one row per launch with the page URL and the text it was read from, is at /data/studio-release-cadence-2026-10.csv; the companion file /data/studio-release-cadence-2026-10-studios.csv records what each of the 65 sites publishes. The editorial methodology explains how catalog data is collected and corrected.